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The main goal of the paper is to describe the knowledge interconnection process embedded in an interactive business relationship. The purpose of this study is to understand the knowledge interconnection inside the supplier-buyer relationship in the field of contract manufacturing. The knowledge interconnection process is defined by the authors as a process linked to business relationships, which contains different types of knowledge and various sub-processes related to them.

The Industrial Marketing and Purchasing Group (IMP) research framework has been applied and the contribution is a better understanding of the role of knowledge in the interactive business world. The empirical evidence is based on a case study of a Hungarian contract manufacturing company. This paper describes empirical, qualitative research about knowledge interconnection processes applying an abductive research design.

The knowledge interconnection process is linked to business relationships. It is a complex process, which contains three types of knowledge and five sub-processes. The knowledge evolution indicates the links between the different types of knowledge. The sub-processes relate to different types of knowledge and allow the flow of knowledge between the supplier and the buyer. In the business relationship, this flow of knowledge makes possible the new knowledge creation. A model of the knowledge interconnection process has been developed.

Single case studies can create rich descriptions of complex phenomena, but the possibility for generalization is limited. Another limitation is that the knowledge interconnection process has been studied only from the supplier’s perspective. The present research extends IMP’s knowledge of embedded knowledge. In addition, empirical research contributes to the emerging field of IMP research that explores knowledge as a resource but lacks an empirical foundation.

The knowledge interconnection process is a decisive factor in the development and maintenance of long-term customer relations in the field of contract manufacturing. The evolution of knowledge types – from the body of knowledge to knowledge in use – demands the management of different sub-processes. Knowledge selection, knowledge recombination, knowledge mobilization and new knowledge creation processes are more strongly related to the supplier-customer dyad, while the knowledge relocation process has a network character. The knowledge interconnection process influences the company’s body of knowledge and its relationship management capability.

The originality of the study is, on the one hand, an empirical examination of the process of knowledge interconnection. On the other hand, the development of a model of the knowledge interconnection process. A further feature is that empirical research has been conducted in the field of contract manufacturing.

The perceived electronic-service quality (e-SQ) has become a relevant research area, not only in developed but also in smaller, less-developed countries. The purpose of this paper is to provide a description of an analysis into the relationship of the dimensions of perceived e-SQ and satisfaction as well as WOM intention in case of an online bookstore in Hungary where technical development and internet penetration is emerging; however, it is developing from an economic perspective. Beyond this a potential segmentation is introduced in the Hungarian market.

The direct effect of perceived e-SQ’s dimensions on satisfaction and on traditional WOM were analysed using the PLS-SEM method, which was followed by the segmentation approach. The paper also demonstrates differences of the identified consumer segments, using multivariate analysis of variance.

According to the research only the dimension of efficiency and responsiveness have a significant positive effect on satisfaction, and beside these the quality perception of fulfilment has a significant influence on WOM intention. Using the relevant latent variable scores segmentation was conducted and four clusters were identified.

Due to peculiarities of e-services, quality measurement needs a constant revision and adoption. Extent amount of research has been dedicated to analyse the relationship of quality and satisfaction, but the direct effect of relevant quality dimensions on word-of-mouth intention is a new research field. Segmenting customers based on latent variable scores of the proposed model has not been conducted before in case of an online bookstore in Hungary. According to the results the evaluation of the technology-based components has the greatest effect on satisfaction and WOM intention. However, web-shops managers should focus not only on online characteristics but also on offline, human-based interactions and the service quality of their delivery partners.

The purpose of this paper is to address two questions: how do business and political (i.e. party politics and state) networks relate? What are the consequences of the relations between these two networks for the behaviour of the actors involved?

The research design consists of the historical approach based on relevant literature sources of the past, a relatively long period – from 1968, the beginning of the era of market socialism, until the first decade of the twenty-first century, by which time the market economy had been established for more than 20 years. The authors analyse the behaviour of economic and non-economic actors in Hungary based on cases and historical data, applying the IMP network approach.

Research findings demonstrate the long-term influence of the relation between business and bureaucratic networks on managerial and organizational network behaviour. The old and new pictures of the economic system are different, but the background to the pictures and the movement in the two pictures are quite similar.

The historical illustrations and cases the authors have presented cannot be too widely generalized: the characteristics of the Hungarian mode of transition from market socialism to market economy impose important limitations on the generalizability of the findings.

The study offers lessons to policy makers: policy decisions can have long term, unanticipated impacts on non-target areas as well.

The results confirm that the informal networks of socialism can replicate themselves and network structures can be repurposed in the system after the transition as well.

One contribution of the paper is related to the second network paradox: the cases illustrate non-business relationships with non-economic factors, particularly relations with bureaucracy. The other contribution is the description of how the transition from socialism to capitalism affected the networks that firms were embedded in before and after the transition.

In this paper we present some results of our exploratory research about Hungarian tender buyers activity and culture. We try to formulate some questions for future research. Hungarian bidding habits and behavior are not yet deeply researched. The goal of this pilot study is to take a snapshot of the Hungarian tendering processes from the point of view of the seller-buyer interaction. Content analysis has been chosen as the methodological framework because of its potential for examining not well structured, symbolic, mainly behavioral or qualitative data. The most important findings drawn from analysing 515 Hungarian calls for tender published in May and June 1996 are as follows: • ⊎buyers use a tendering process mainly if it is obligatory by law; • ⊎vernmental and institutional buyers represent more than 75 percent of bids; • ⊎prequalification tenders have a law rate; • ⊎projects are the most frequented objects of bids

Much work about health reform and systems improvement in healthcare looks at shortcomings and universal problems facing health systems, but rarely are accomplishments dissected and analyzed internationally. The purpose of this paper is to address this knowledge gap by examining the lessons learned from health system reform and improvement efforts in 60 countries.

In total, 60 low-, middle- and high-income countries provided a case study of successful health reform, which was gathered into a compendium as a recently published book. Here, the extensive source material was re-examined through inductive content analysis to derive broad themes of systems change internationally.

Nine themes were identified: improving policy, coverage and governance; enhancing the quality of care; keeping patients safe; regulating standards and accreditation; organizing care at the macro-level; organizing care at the meso- and micro-level; developing workforces and resources; harnessing technology and IT; and making collaboratives and partnerships work.

These themes provide a model of what constitutes successful systems change across a wide sample of health systems, offering a store of knowledge about how reformers and improvement initiators achieve their goals.

Few comparative international studies of health systems include a sufficiently wide selection of low-, middle- and high-income countries in their analysis. This paper provides a more balanced approach to consider where achievements are being made across healthcare, and what we can do to replicate and spread successful examples of systems change internationally.

This paper seeks to answer the practical question whether the institutionalisation level of same‐sex relationships can affect the social acceptance of lesbian women and gay men in Europe, and highlight some of the factors that can potentially determine the incidence of homophobia in 26 European countries.

The study contributes to the literature on acceptance of lesbian women and gay men in Europe by using the European Social Survey dataset, focusing especially on a key variable measuring the agreement level with the statement that gay men and lesbians should be free to live their own life as they wish. For data analyses, explanatory models were constructed by applying multilevel mixed‐effects linear regression.

The study presented empirically tested arguments that the introduction of same‐sex partnership legislation can lead to a decrease of anti‐gay/lesbian attitudes, as has happened in the European countries examined in this study.

Future research in more societies is needed to examine the long‐term effects of the introduction of same‐sex partnership legislation on homophobia.

A key policy implication of highlighting that the provision of equal rights for gay and lesbian citizens in the form of same‐sex marriage and registered partnership can positively influence attitudes, is to urge policy‐makers to introduce these legal frameworks in order to create a more inclusive society.

The content presented in this paper is based on the authors’ own original research.